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The retail environment has undergone a reshaping, because of the advent of smart and technologies like interactive television, augmented reality, store based technologies, and image recognition. These innovations are referred to as ‘third wave’ because they are riding the peak of cellular and online shopping. In fact, these disruptive systems are set to create revolution in the retail sector. Amongst all these new tech styles, image recognition provides been mapped out because the emerging technology which has the potential to create the highest effect on sales.
With image reputation technology mobile apps, systems and various other software can identify customers from their facial features. In fact, this technology may also be used to identify different objects based on their features. As a result the entire world has turned into a shop windows for the purchasers where they can find direct hyperlink from the images of products imprinted on a billboard or in mags taking them to the online site or physical area of a retailer. Customers can have more personal knowledge with this technology since it allows systems and software to respond to an individual. This allows the buyers to find in addition to scan their desired products conveniently and quickly, which, help to bridge the gap between on-line stores and physical shops. The technology allows the gadgets and/ or website to be intuitive and they react within an engaging method with the consumers. In fact, image recognition technology has the potential to be an authentic driving drive for the retail environment.
In terms of product interaction, image reorganization enables buyers to make visual searches for this products they select at their products. They can enjoy a fully personalized mobile or on-line retail experience while sitting in front of a device. This image recognition technology actually makes it easier for cellular and online purchasers to experience and connect to products. And all these can be completed simply by scanning the image on the smartphone or tablet. A number of brands are already by using this technology for their online and mobile consumers in order to make product searching even more interactive and faster. In general, most of such apps allow purchasers to snap retailpriceoptimization.com a picture of the product and search the e-commerce/ m-commerce listing so when the photo fits a similar product, the result is produced to the consumers.
With such technologies suppliers now have enormous opportunities; however, the benefits of these technology are however to be realized totally. Based on the recent market tendencies the experts have opined that around 12% consumers are likely to be using image reorganization technology by 2014. The retail sales too will be significant up, because of these technologies. Image reputation technology also makes on the web transactions safer by improving the security perspective of on the web or mobile payme.
